Corporate branding campaign

the brief

Stonecamp wanted to run a campaign to raise money for the “Carnarvon CANCER Volunteer” fund.  The idea was to have unique and stylish designs printed onto t-shirts, which would be sold on the Stonecamp website.

A percentage of the profits going to the fund.

the method

The designs for the T shirts were created by a digital artist and they were truly unique and VERY detailed.  Standard screen print was not going to work so we suggested running a digital print to get the desired detail in the print.  Digital print was still (at the time) a fairly new method of printing in South Africa.

We also suggested printed tags to go along with the T shirts.  These tags were designed and printed by ourselves. They also gave a little more insight into the campaign as well as the fund it was supporting

the result

Boy where the results great! The prints were, fantastic. Every little detailed beautifully captured.  We are still getting rave reviews, to this day about the print!

The nice thing about digital print as opposed to heat press or screen print, is that you get the detail AND the print will not crack or fade over time. It has much more wash and wear capabilities and it will definitely stand the test of time.

We cannot thank our client enough for trusting us and the new print technique with their campaign